Thank you for the invitation

The British government notifies the company Virgin Trains Virgin Trains she had lost the rights to run the rail line to the west coast of the United Kingdom. It is worth mentioning that the Virgin Rail company has line management, who valued the rights to run seven billion pounds for a period of fifteen years, during which increased the number of passengers from 13 million passengers to 30 million passengers annually.

Richard Branson, founder and CEO of Virgin Group companies wrote in his book on the Virgin way: all I know about leadership that he was surprised and embarrassed that he lost the operating right to rival First Group.

Tempering Branson began to meet with lawyers and advisers to see if the company had lost the competition fairly Virgin, and all came from speaking with them Branson estimates that the British government made a mistake in its calculations because the display First Group Inc. does not compare Bardhm.

Your project will not be without emerging from the strategic problems: how to overcome them with confidence?

Despite this, many of his aides advised him not going to sue the British government which will take a very long time and without interest, but after thinking Branson decided to invoke to crack.

One week from the date of the hearing of the Supreme Court of the United Kingdom before, contact the Minister of Transport, the British government Beranson to teach him that after auditing the ministry discovered that she erred accounts are very large and it certainly Virgin offer is the best.

Mark Branson's decision to sue the government This is one of the most right decisions taken in his life, despite the enormous risks, which in turn has maintained for Virgin Trains, which are as follows Branson tells us four steps mentioned in the book on how to make the tough decisions.

1. Do not take emotional reactions

Branson says he was surprised when he learned that the Virgin deal for the trains did not go well, but the reality of his experience to ease the opinion first to gather sufficient information and that does not make his feelings control his decisions. He had the time to make a statement to the press ..

It is frustrating or sue the British government based on instinct rather than the study of the facts would have been in the unenviable position, and also makes it clear that this applies equally when the chill, positive feelings toward something do not let emotions control Baqraratk.

Your steps process to draw up a professional plan for the road to success

2. Try to find all defects thoughts

Branson is always trying to put in front of him all the wrong scenarios any idea before the decision taken to build it, and talk about the issue of the railway has lawyers Branson telling him that he has a chance only 10% to earn the issue of the prosecution of the British government.

But then it collected evidence to confirm the existence of a defect in his opponent held in favor of Virgin lifted the Alqdahoho are confident that with the right support and the public in the case.

3 prior to his decision to the Branson calculates the impact of this decision on other projects in the medium and long term, Branson Coordination well in his book, "this opportunity was missed too hard, but is its effect on other Almcharaawalooloyat? Is it possible to postpone the project for some time? If you have to choose one of the projects, what is it and why? "

And Branson mentions an example of the best examples to ignore the big picture when he went Mickey Arison, CEO of Carnival Carnival for the game of basketball in Miami at the same day when one sank from cruise ships his company off the coast of an Italian island in 2012, killing 32 and injuring many others.

Branson and adds that Mikey continued to discredit his company when he repeated the same act after less than a year and was one of the company's ships have run out of gas and forced the passengers to wait five days at sea without water or any other source of energy.

His nascent failure .. turned to leading a successful business!

4. risk protection

 The best lesson he learned from his father how he sheltered from the risks and how to reduce losses before embarking on a new business. Branson's father told him that he could not complete his education Althanoahwaltafrg school to create student magazine only if he sold what Vimith four thousand pounds Astrellne of publicity on the cover and the pages of the magazine

And are the same strategy applied in 1984 when he moved a big leap from the music industry to the aviation industry through the creation of Virgin Atlantic Virgin Atlantic, when he persuaded his partners in the Company's filings that agree to the aircraft deal where he agreed with Boeing Boeing, said the company will return the plane after a year of completion of the transaction in the event that things did not go as planned.